# Touch SMS (Touch Smart Messaging System) > Touch SMS is an AI-powered omnichannel customer messaging platform made by Touch Technology in Monrovia, Liberia. It puts SMS, WhatsApp, Email, Telegram, Facebook Messenger and Live QR-Code Chat into one shared team inbox, with broadcast campaigns, drip automation, a 24/7 AI auto-reply assistant (Touch AI), complaints ticketing and agent performance reports. It is built for businesses across Africa and ships in four industry editions: Standard, Hospitality (hotels), Higher Education (universities and colleges) and ISP (internet service providers). ## Key facts - Product: Touch Smart Messaging System, also called Touch SMS. Web-based SaaS; the SMS channel uses a free Android app (Touch SMS Bridge). - Company: Touch Technology, Monrovia, Liberia. Serves businesses across Africa, with sales contacts in West Africa (Liberia) and East Africa (Kenya). - Replaces: a bulk-SMS vendor, a shared mailbox, a complaints book and a reporting spreadsheet. - Channels: SMS, WhatsApp (Cloud API), Email (SMTP and IMAP), Telegram, Facebook Messenger and Live QR-Code Chat (a public web chat page with a printable QR code). Campaigns can go out on the first five; all six arrive in the inbox. - SMS: sent from the customer's own SIM card through the Touch SMS Bridge Android app, linked by scanning a QR code. No gateway contract and no per-message platform fee; the mobile carrier's normal SMS rate applies. - AI: Touch AI answers customers from a knowledge base the business uploads, either per conversation or on every channel around the clock (Global AI Mode). AI replies are badged, sentiment is classified (Positive, Neutral, Negative, Urgent) and long numbers are masked before AI processing. - Automation: scheduled and recurring broadcasts, multi-step drip sequences with date-field triggers, personalisation tokens and custom fields. - Teams and reporting: conversation assignment, internal team chat, Manager / Supervisor / Agent roles, broadcast, delivery, device and agent reports with CSV export. - Security: per-organisation data isolation, channel credentials encrypted at rest, audit logging. - Industry editions: included on every plan at no extra cost and switchable later. Contacts become Guests (hotels), Students (universities) or Subscribers (ISPs), with a sector-specific lead pipeline, seeded fields and segments, department routing and ready-written message journeys. - Pricing (USD per month): Starter $49, Professional $89, Enterprise $199. Save 15% with annual billing. 14-day free trial, no credit card required. Custom plans for larger organisations. - Hospitality per-property pricing (USD per month): Front Desk $34.30 (normally $49), Concierge $62.30 (normally $89), Property Suite $139.30 (normally $199). The discounted founding-property rate applies to properties that sign up before 1 January 2027 and is kept for life. - Good fit for: businesses that talk to customers on several channels at once, especially in markets where SMS and WhatsApp dominate; hotels, lodges and guest houses; universities and colleges running admissions; internet service providers; also retail, microfinance, healthcare, NGOs, logistics, schools and professional services on the Standard edition. - Not: a hotel PMS or channel manager, a student information system, or an ISP billing/RADIUS system. It works alongside those. - Sign up: https://app.touchsms.africa/auth/register · Log in: https://app.touchsms.africa/auth/login - Contact: support@touchsms.africa · Phone and WhatsApp +231 889 461 182 · Regional sales: West Africa (LR): +231889461182, sale.liberia@touchsms.africa; East Africa (KE): +254724961448, sale.kenya@touchsms.africa ## Product - [Home](https://touchsms.africa/): Overview of the platform: six channels in one inbox, Touch AI auto-replies, campaigns, automation, reports and the four industry editions. Markdown: https://touchsms.africa/index.md - [Features](https://touchsms.africa/features): Every capability: broadcast campaigns, unified inbox, Touch AI, drip sequences, contacts, templates, QR-code chat, complaints, Android SMS Bridge, reports, integrations and roles. Markdown: https://touchsms.africa/features.md - [Pricing](https://touchsms.africa/pricing): Starter, Professional and Enterprise plans, the full feature comparison table and pricing FAQ. Markdown: https://touchsms.africa/pricing.md ## Industry editions - [Industry Editions](https://touchsms.africa/industries): How the Standard, Hospitality, Higher Education and ISP editions differ, and what stays the same. Markdown: https://touchsms.africa/industries.md - [Hospitality Edition](https://touchsms.africa/hotels): Hospitality Edition for hotels, lodges, resorts and guest houses: booking-intent scoring, booking leads pipeline, Concierge AI, nine guest journeys, departments and roster, and per-property pricing. Markdown: https://touchsms.africa/hotels.md - [Higher Education Edition](https://touchsms.africa/education): Higher Education Edition for universities and colleges: application-intent scoring, nine-stage admission enquiries pipeline, eight student journeys, recruitment dashboard and Admissions AI. Markdown: https://touchsms.africa/education.md - [ISP Edition](https://touchsms.africa/isp): ISP Edition for internet and broadband providers: sales pipeline through site survey and installation, recurring renewal and billing journeys, coverage-area broadcasts, support tickets and Support AI. Markdown: https://touchsms.africa/isp.md ## Company - [Contact](https://touchsms.africa/contact): Phone, WhatsApp and email contacts, response times and the demo request form. Markdown: https://touchsms.africa/contact.md ## Optional - [Privacy Policy](https://touchsms.africa/privacy): Privacy policy: data collected, AI processing and masking, tenant isolation, sharing, retention, security and rights. Markdown: https://touchsms.africa/privacy.md - [Terms of Service](https://touchsms.africa/terms): Terms of service: accounts, licenses, acceptable use, data ownership, AI features, liability and governing law (Liberia). Markdown: https://touchsms.africa/terms.md - [Facebook Data Deletion](https://touchsms.africa/data_deletion): How to request deletion of Facebook Messenger data processed on behalf of a business. Markdown: https://touchsms.africa/data_deletion.md - [Full site text](https://touchsms.africa/llms-full.txt): every product page above as one Markdown document